eBay fee and profit calculator
eBay takes one final value fee per sale — a category percentage of everything the buyer pays (item price plus the shipping you charge), a lower 2.35% rate on the portion of a high-value item above $7,500, and a fixed per-order fee. This calculator applies that tier, the Store rate card and any Promoted Listings rate, then shows your real profit — and profit mode below works backwards to the price your target margin needs. US rates are modelled; UK sellers can enter their GBP category rate as a custom rate. Free, no signup.
Your sale numbers
Type and every result updates instantly.
Fee breakdown
Per order, at your numbers above.
See full fee breakdown
FVF is charged on item price + buyer-paid shipping: your category rate applies per item up to $7,500 — or up to $2,500 with a Basic, Premium or Anchor Store — and 2.35% applies to the portion above that threshold; this calculator applies the tier. Per-order fee: $0.40 over $10, $0.30 at $10 or under. eBay also charges the fee on sales tax, which is not in the base here.
Fee sources: eBay Seller Center — seller fees (US), eBay — Store selling fees (US) and eBay UK — fees for business sellers.
Rates checked on 10 November 2026
What this tool does not include: sales tax in the fee base (eBay charges the final value fee on the total including tax), insertion fees beyond the free allowance, the 1.65% international fee, Below-Standard and dispute surcharges, and the special schedules for watches, bullion, jewellery and handbags — and UK sales use a separate GBP rate card, so UK sellers should enter a custom rate.
Next step: if eBay fees are squeezing your margin, see our eBay account management service, or start with a free 25-point audit of your store.
eBay profit calculator: profit mode
The calculator above starts from a list price and works forwards to profit. Profit mode runs the same maths backwards — the way pricing decisions actually get made. Tell it the margin you need, and it solves for the two prices that matter: the break-even price, below which the listing loses money, and the price that delivers your target margin after the same final value fee, per-order fee, promoted-listing rate and costs you entered above.
Profit mode — set your target
Uses the sale numbers from the calculator above. Change them there and these prices update too.
Break-even assumes the $0.40 per-order fee (orders over $10). On a very small order the $0.30 fee applies and the true break-even sits a few cents lower.
The prices that work
At your current costs, category rate and shipping.
Paste the target price into the sale price field above to see its full fee breakdown, line by line.
How to use this calculator
Enter price & costs
Your item price, what the item costs you, and shipping — both what you charge the buyer and what you actually pay.
Set category & store
Pick the final value fee category closest to your item and your store subscription level — a Basic-or-above Store lowers the rate and drops the tier threshold to $2,500.
Add your ad rate
If you run Promoted Listings, enter your ad rate to see its true cost on an attributed sale. The panel shows net profit and margin instantly.
2026 eBay fees used here
Under managed payments there is no separate payment-processing fee — it is folded into the final value fee. eBay charges that fee on the total amount of the sale: item price, handling, the shipping you charge the buyer and sales tax. The percentage is tiered per item. For most categories a seller without a Store (or with a Starter Store) pays 13.6% on the first $7,500 of an item and 2.35% on the portion above $7,500 — the tier this calculator now applies. A Basic, Premium or Anchor Store changes both numbers: 12.7% on the first $2,500, then 2.35%. The discount is not a flat percentage off — Books, Movies & Music stay at 15.3% even with a Store, and Guitars & Basses stay at 6.7%, while trading cards drop from 13.25% to 12.35%. On top of the percentage sits a flat per-order fee: $0.40 on orders over $10, $0.30 at $10 or under. Promoted Listings cost whatever ad rate you set, charged only when a sale is attributed to the ad — and eBay charges that rate on the total amount of the sale (price + shipping + tax), so this calculator does the same.
| Fee | 2026 reference (eBay.com) | Applies to |
|---|---|---|
| Final value fee — most categories | 13.6% up to $7,500 per item, then 2.35% | Item price + buyer shipping + tax |
| Final value fee — with Basic+ Store | 12.7% up to $2,500 per item, then 2.35% | Most categories; books stay 15.3%, guitars 6.7% |
| Per-order fee | $0.40 (>$10) / $0.30 (≤$10) | Every order |
| Promoted Listings | Your ad rate, 1–20% | Attributed sales only |
| Insertion fee | $0.35 after free allowance | 250 free/mo, no store |
Sources: eBay’s own Seller Center fee page and Store selling fees page, checked 10 November 2026. Confirm your exact rates in Seller Hub.
eBay UK seller fees: what changes across the pond
eBay.co.uk runs a completely separate rate card in GBP, and the first split is who you are. UK-based private sellers pay no final value fee and no regulatory operating fee when an item sells (vehicles excepted) — they get 300 free listings a month, then pay 35p per listing. Business sellers pay a category final value fee on the total sale (item price plus postage plus tax) — 10.9% in many categories, 9.9% for Books, Comics & Magazines, 11.9% for Clothes, Shoes & Accessories, 12.9% for Crafts — plus the same £0.30/£0.40 per-order fee, a 0.35% regulatory operating fee, and VAT on the fees themselves, because UK fee tables are quoted excluding VAT. A Shop subscription changes listing allowances, not the headline final value percentages. Business sellers also face an international fee when the buyer is outside the UK and the sale does not go through eBay International Shipping — 1.05% for the Eurozone & Northern Europe, 1.8% for the US & Canada, 2.0% elsewhere — a £14 dispute fee per chargeback they are held responsible for, and a 2.5% seller currency conversion charge (rising to 2.75% from 1 December 2026) when eBay converts funds. Top Rated Sellers get 10% off the variable final value fee on Premium Service listings.
This calculator models the US card in dollars. To approximate a UK business sale, enter your prices in pounds, pick Custom rate and type your category’s UK percentage — but leave headroom for the regulatory fee and VAT on fees, which the US model does not add. Confirm your category on eBay UK’s fees for business sellers page before you commit to pricing.
Worked example: from list price to break-even price
Invented round numbers, using the standard US rates above — type them into the calculator and check us. A seller lists a refurbished coffee grinder at $60 with free shipping. The grinder cost $25, postage and packaging cost $7, the category rate is 13.6%, and there is no store discount and no promoted listing. The total sale amount is $60. Final value fee: 13.6% of $60 = $8.16. Add the $0.40 per-order fee and total eBay fees come to $8.56. Costs are $25 + $7 = $32. Net profit: $60 \u2212 $8.56 \u2212 $32 = $19.44 \u2014 a 32.4% margin.
Profit mode answers the follow-up question: how low could the price go before the listing stops paying? Break-even price = ($32 + $0.40) \u00f7 (1 \u2212 0.136) = $37.50. Check it: at $37.50 the final value fee is $5.10, plus $0.40 makes $5.50 in fees, and $37.50 \u2212 $5.50 \u2212 $32 = $0.00 exactly. The price for a 25% margin is $32.40 \u00f7 (1 \u2212 0.136 \u2212 0.25) = $52.77: at that price the final value fee is $7.18, total fees $7.58, profit $13.19 \u2014 and $13.19 \u00f7 $52.77 is 25.0%. Three prices, three different jobs: the price you would like, the floor you never cross, and the price your target margin actually requires.
Worked example: pricing backwards from a 25% margin
Fees are easiest to control when the price is built backwards from the margin you want. One illustrative order at a $50.00 list price, postage built in:
| Line | Per order |
|---|---|
| List price (postage built in) | $50.00 |
| Product cost | −$22.00 |
| Inbound freight | −$3.00 |
| Packaging | −$1.00 |
| Postage | −$4.60 |
| Per-order fee allowance | −$0.40 |
| Final value fee (example 13%) | −$6.50 |
| Profit | $12.50 (25.0%) |
Work it the other way in profit mode above: enter your costs and the margin you refuse to go below, and let the calculator solve for the list price. If the price it returns is one your market will not pay, the product — not the price — is the problem.
Frequently asked questions
Is the final value fee charged on shipping too?
Do eBay Store subscribers really pay less?
What is the per-order fee?
When do I pay the Promoted Listings fee?
Is there still a separate PayPal fee on eBay?
Does this eBay fee calculator work for UK sellers?
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